by devine — tick the box that honestly reflects where you sit
Weak
needs urgent attention
Average
working but room to grow
Strong
firing well, not the issue
Is there real demand for what you're selling right now?
Trends, timing, EOFY saturation
Are you giving people a reason to come back?
New drops, restocks, excitement
Weak
needs urgent attention
Average
working but room to grow
Strong
firing well, not the issue
Can customers actually buy what they want in their size?
Stock levels, size availability
Weak
needs urgent attention
Average
working but room to grow
Strong
firing well, not the issue
Are your paid ads bringing in the right people?
CTR, audience quality, creative
Is your content making people stop and want it?
UGC, images, video, creative variety
Is your organic social driving meaningful traffic?
Instagram, TikTok, community
Do you have creators or affiliates sending warm traffic?
Influencers, collabs, affiliate program
Weak
needs urgent attention
Average
working but room to grow
Strong
firing well, not the issue
Is your pricing giving people a clear reason to choose you over bigger brands?
vs. Ryderwear, Velocity etc.
Does your current offer give people a real reason to buy today?
Sale clarity, urgency, deadline
Weak
needs urgent attention
Average
working but room to grow
Strong
firing well, not the issue
When someone lands on your site, do they immediately trust it?
Reviews, UGC, social proof
Are you making it easy for people to spend more per order?
Bundles, sets, outfit builder
Weak
needs urgent attention
Average
working but room to grow
Strong
firing well, not the issue
Do your product pages answer every question before someone has to ask?
Descriptions, sizing, fabric detail
Can someone picture themselves wearing it just from your photos?
Angles, on-body, movement shots
Weak
needs urgent attention
Average
working but room to grow
Strong
firing well, not the issue
Does your shipping cost or threshold catch people off guard at checkout?
Free shipping trigger, BNPL
How easy is it to actually complete a purchase?
Steps, payment options, mobile speed
Weak
needs urgent attention
Average
working but room to grow
Strong
firing well, not the issue
Are you recovering customers who almost bought?
Abandoned cart sequence
Is your email list working hard enough during this sale?
Segmentation, cadence, deliverability
Weak
needs urgent attention
Average
working but room to grow
Strong
firing well, not the issue
How much of your revenue comes from people who've bought before?
Repeat purchase rate, loyalty